
The Kernel of Good Strategy
from Good Strategy/Bad Strategy by Richard Rumelt
"Diagnose the real challenge, then focus force"
THE PROBLEM IT SOLVES
Your 'strategy' is a list of goals, slogans, or priorities that don't add up to a coherent approach. Teams are busy, but effort is scattered, and it's unclear what hard choices you’re actually making.
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Related frameworks
Keep exploring without losing momentum.

Hedgehog + Flywheel Framework
Good to Great
You're performing fine, but you can't break through to sustained excellence. Your priorities keep shifting, teams feel busy but not unstoppable, and improvements don't compound into real momentum.
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The Four Actions Framework
Blue Ocean Strategy
You're trapped in a price war with competitors who all look the same. Every feature you add, they copy. Every discount you offer, they match. Margins keep shrinking. You're fighting for the same customers in a bloody red ocean — and no one is winning.
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